SEO report of retailmediainsights.com

Retail Media Insights - Marketing Research and Strategic Insights ...

www.retailmediainsights.com/

Marketing Research and Strategic Insights for Retail Media, Place-Based Media, Digital Signage

   

 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.retailmediainsights.com/

Character length : 28

Title
Retail Media Insights - Marketing Research and Strategic Insights for Retail Media, Digital Signage and Digital Out-of-Home
Description
Marketing Research and Strategic Insights for Retail Media, Place-Based Media, Digital Signage
Keywords (meta keywords)
retail media insights, Marketing Research and Strategic Insights for Retail Media, Digital Signage and Digital Out-of-Home, retail media, place based media, place based advertising, retail media consu

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

Linkedin1

Facebook Share0

Facebook Comments0

 Content

Doctype
XHTML 1.0 Strict
Encoding
Error! The character encoding setting is missing!
Language
We have found the language localisation: ”en”.
Title
Retail Media Insights - Marketing Research and Strategic Insights for Retail Media, Digital Signage and Digital Out-of-Home

Character length : 123

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 26%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
051000
Heading structure in the source code
  • <H3> 
  • <H2> What we Do
  • <H2> Research Methods
  • <H2> Our Services
  • <H2> Clients We Serve
  • <H2> Markets We Serve
Word cloud
  • media7
  • marketing4
  • measurement3
  • advertising3
  • need3
  • retail3
  • advertisers3
  • insights3
  • digital3
  • signage2
  • consumer2
  • sales2
  • place-based2
  • roi2
  • retailers2
  • home2
  • network2
  • operators2
  • clients2
  • serve2
  • today2
  • know2
Keyword matrix
wordtitledescriptionsheading
media
marketing
measurement
advertising
need
retail
Two Word cloud
  • retail media3
  • digital signage2
  • they need2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
9.10
Flesch Reading Ease
42.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.90
Dale–Chall Readability
8.30
SMOG Index
11.30
Spache Readibility
5.00
Number of letters
1206
Number of words
219
Number of sentences
32
Average words per sentences
7
Number of syllables
408
Syllables in words
409
Average syllables in words
1.86
Number of words in first three syllables
63
Percentage of word / syllables
28.77
Words not in Dale-Chall easy-word list
111
Words not in Spache easy-word list
71

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1002px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,462 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.retailmediainsights.com/WebResource.axd?d=TrJJATmt8FCValSeOsBpgzE0VEwZUN-Sl61H7j_gji7sv2YefwNKeTgdmsqBuSp9immpLmmzEHA-RYjZlxD7--ANw0gWu9shl148XCH7m1M1&t=636160628560000000
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 6 different links.
Internal links: 6

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength
http://www.retailmediainsights.com/#NavigationMenu_SkipLink
Home
About
Resources
Contact
Contact us

 Website security

IP
143.95.252.46
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H3 : , ( 36.359375px from top )
  • H2 : What we Do, ( 369.28125px from top )
  • H2 : Research Methods , ( 604.984375px from top )
  • H2 : Our Services , ( 750.28125px from top )
  • H2 : Clients We Serve , ( 750.28125px from top )
  • H2 : Markets We Serve , ( 750.28125px from top )

 Typos

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